3 Reasons to Implement Employee Incentive Programs at Your Company

It may seem trivial or even unnecessary, but rewarding your team for their hard work in the office can help YOU as an employer as well.

Whether you manage an international corporation or a small family business, your employees are your company's lifeline...so why not give your team a "pat on the back" or encourage them to bring even more to the table in order to grow your bottom line?

A recently published news article explains the 3 biggest benefits of offering employee incentives in the workplace:

1) Employee incentives have been known to boost productivity. Whether your crew is comprised of a product assembly line or is made up entirely of a corporate sales force, dangling a metaphorical carrot in front of each horse definitely motivates employees to do more.

2) Employee incentives can also increase confidence. Seeing the light at the end of the tunnel is often a huge inspirational factor when it comes to workers performing the same tasks day in and day out. When your work force knows they are working towards a "prize," or some type of award for their laborious efforts, they will be more confident to produce, and more confident to help grow your business.

3) Employee incentives can create a competitive streak among coworkers, which can in turn, jump start employee morale. There are often times circumstances that occur in the office which may cause cohesion among colleagues to dwindle, but that vibe doesn't have to linger long-term. Providing an employee incentive program for your team can re-ignite that competitive nature in many individuals, and may even cause your employees to grow closer as comrades outside of business hours!

If you're in search of an effective employee incentive program for your business, contact Loyalty Works. Our employee incentive strategists design, develop and manage customer loyalty and business incentive programs that produce measurable results.

For more information about our employee incentive program services contact Loyalty Works TODAY at: 1(800)844-5000 or visit our web site: LoyaltyWorks.com .

Blog content created for Loyalty Works by Escaype Enterprises , LLC.

Go Bananas: 5 Guerrilla Marketing Tactics to Grow Your Business

Let's be honest... there are millions of companies of all sizes out there who are eager to get the word out about their products and/or services, within certain monetary parameters. Well guess what? 

It's perfectly okay to be frugal about how you allocate your marketing dollars...so long as you're diligent about the efforts you make!

Take for example, the latest and most unconventional (aka "guerrilla marketing") gestures you may have seen around town:

-- Someone adorned in a festive or eye-catching costume, and roaming the local community to promote your business (ahem, the folks at Liberty Tax dressed as our Statue of Liberty during that dreaded income tax season annually)

-- People holding up or spinning large signs on busy streets in attempts to lure you into their place of business (mattress stores, jewelry shops, clothing boutiques, etc.)

-- Neighborhood streets adorned in stickers, paper collateral or even spray paint to build brand recognition (refer to independent film, Exit Through the Gift Shop ).

Those are just a few examples of low-budget, atypical methods of conveying a message. While some "guerrilla tactics" may not be the most effective (or legal) for your business... Here are another 

5 guerrilla marketing ideas which could help you improve your bottom line:

1) public relations & publicity using PR web sites or community newsletters/bulletins

2) giving away (or selling) promotional items for others to wear/display as mini "billboards" for your business

3) promoting a raffle or drawing, where the winner receives one of your products or services for FREE or at a discounted price

4) B2B cross-promotions (ex: displaying/selling your sports nutrition products at a local fitness facility)

5) generating positive reviews & testimonial videos from your current clientele/customers (to post on your social media accounts)

See? Guerrilla marketing game plans don't always have to be risky to be affordable.

With a little brainstorming & a lot of "outside the box" thinking, you're sure to come up with a few uncommon practices which could be highly beneficial for your brand or your company.

Take it from us at Escaype Enterprises ... discovering and implementing unique ways to become more successful can be fun, as well as very effective.

So what are you waiting for...start NOW. Put on your thinking caps and "go bananas!"